Written and Photographed by Travel Writer Shin KyungMin
Momos Roastery and Coffee Bar: The most popular and perhaps the best café in Yeongdo run by a World Barista Champion
Mini interview – CEO Jeon Joo-yeon
Opened in 2007 near Oncheonjang Station, Momos is now recognized as one of the most popular coffee brands in Busan. What is the main philosophy that has sustained your business and led to Momos growth?
I have pursued an ethical and value-oriented business philosophy in line with the meaning of 'Momos', which refers to a group of rational, value-oriented and ethical consumers.Your employee benefits stand out, such as creating a sustainable work environment and providing them with an opportunity to learn more about their trade by sending them to coffee growing regions. What other strengths have fostered Momos' growth?
It’s always about people. Momos is what it is today thanks to our employees. Through a relationship built on solid trust, I hope we can realize our hopes and dreams together at Momos.Tell us how you overcame a crisis in the past 16 years of running Momos.
There are crises all the time. Every time there is a crisis, I always ask, ‘What’s the meaning of Momos existence?’ I simplified menus to focus more on the coffee and also paid more attention to barista training. I try to overcome the crises with a group of people who are serious about coffee.Momos has established itself as an ideal specialty coffee business, with cafe operations, roasting, classes, and green bean trade. What are your plans and directions for growth in the future?
Not everything went as planned. There are still many people who don't know about us. I hope that Momos will be an iconic brand in the coffee industry and the first thing that comes to mind when people think of Busan just like Sungsimdang in Daejeon.News Coffee: A good place to enjoy a fine cup of coffee made from coffee beans roasted by a master roaster
Mini interview – CEO Kim Jung-jin
You won the IKAWA Korea Roasting Championship in 2022. What led you to become involved with coffee and open News Coffee (Yeonji Branch)?
It was 10 years ago when I went a private coffee academy with a serious desire to learn coffee. Since then, my passion has shifted to teaching people about coffee. So I opened News Coffee with the intention of creating a proper space for coffee culture.Specialty coffee, roasting, and academy (CVA, Coffee Value Assessment) are all there at News Coffee. What is your focus when you run all these things?
I want to brew a cup of coffee that really reproduces the intention of a barista and is true to the basics. How you roast good quality green beans is the key to determining the difference in flavor. I produce excellent quality coffee by using News Coffee’s secret roasting recipe. My Coffee Academy offers high-quality 1:1 training.What kind of cafe do you want News Coffee to be and what role model do you aspire to?
I believe that coffee should always be the main thing of any café, so I have fewer desserts than other cafes. Rather than focusing on coming up with other menus, I focus more on implementing various coffee flavors.What are your plans and directions for the growth of News Coffee?
News Coffee means N(north)E(east)W(west)S(south) COFFEE. I want to make the brand and beans known throughout the country. News Coffee emphasizes the value of coffee education, so the level of our baristas is higher. I will strive to make News Coffee the leader in the market for quality coffee beans.Cospir (Geumjeong-gu Branch): A place where the coffee is like a love potion, brewed by a National Barista Champion
Mini interview – CEO Jeong Hyeong-yong
(Awards: Winner of the 2019 Korea Brewers Cup Championship / Participated in the 2019 World Brewers Cup as a National Barista / Won the 5th place in the 2020 Korea Brewers Cup Championship)What led you to become involved with coffee and open Cospir?
I was originally a cook, but I was always more interested in coffee, which was my favorite drink. I opened Cospir with 'coexistence' as my business philosophy, hoping to create a brand that introduces various coffee-related cultures to those who are well-versed in other fields with coffee as a medium.The place looks like a smart warehouse from the outside and a combination of a bar, cafe, and exhibition hall in the inside. What is the philosophy and value of each space?
I focused on spaces to introduce people who specialize in their respective field. The first floor has a coffee bar in the center, because I wanted it to be a space where you can immerse yourself in the process of making a cup of coffee. The second floor is designed to be a space for quiet thinking while savoring a cup of java.Cospir not only serves specialty coffee, but also coffee academies and roasting service all in one place. I'm curious about what each course focuses on.
People are the most important part of any process. I am constantly thinking about how I can offer specialty coffee that can be a new experience for customers who are already coffee connoisseurs, how I can add something different to the roasting process, and how I can make participants feel more comfortable during the class.What kind of cafe do you want Cospir to be, and what are your plans for the future?
I want my customers to focus more on themselves and find their own taste. One of my role models is ‘Aesop’, a beauty brand, because it creates synergy through collaboration. I want to turn Cospir into a cultural space where people can synergize and exchange inspirations through coffee.Related Tour
Recommended Travel Destinations
Number of photos ({{pagingInfoVO.intTotalCount}})
Register your photo